Dr Reid is Professor of
Global Business Strategy. He first came to Seattle University
when he was appointed to the Thomas F. Gleed Chair of Business
Administration in September 2006. He is a visiting professor at
ESCP-EAP in Paris and Strathclyde University in Glasgow, Scotland.
Before joining Seattle University David was the Director of the Center
for International Business and Benjamin Forman Chair of International
Business at Rochester Institute of Technology, in New York, where he
remains a tenured full professor.
For five years prior to October 2000 he held the Malayan United
Industries (MUI) Chair of International Business at Curtin
University-the largest business school in Australia and before that he
was the Director of the Doctoral Program at the University of Hong Kong
School of Business. Previously, as Director, he headed up the full time
MBA programme at the University of Edinburgh School of Management. In
an earlier phase of his career he worked in international marketing
with Unilever.
Professor Reid obtained his doctorate from The University of Edinburgh.
He has published around 100 papers and three books: two for The
Economist on Japan and Thailand and one for the Financial Times on
Korea, as well as articles in management journals, mainly on
international strategy. He is currently working on intellectual
property protection strategy for China.
David Reid, an expert in global business strategy, has worked in 30
countries. In the last decade and a half he has analyzed the strategies
of many foreign companies in Asia, having met with and interviewed
around 450 CEO's and other senior officers in: Hong Kong, Indonesia,
Japan, Korea, Singapore, Thailand, Malaysia, Burma and Cambodia
including 150 recently interviewed in China.
He has developed a framework for securing global IP protection.
He has acted as a strategy consultant around the world to: Adam &
Co. Ltd., Arthur Young Management Consultants, Betts Bros. Ltd, British
Telecom Scotland plc, Electrolux Far East Ltd., International Computers
Ltd., Johnson & Johnson Medical Inc, McLaren Group, Scottish and
Newcastle Breweries plc, Tayside Regional Council, Visa International,
BBDO Hong Kong Ltd., Charles Barker, Cooper Research and Marketing,
D'Arcy Masius Benton and Bowles, Foote Cone and Belding, The Leith
Agency, Loganair, The Robertson Group, TBWA Chiat Day, Standard Life
Assurance Co., Swire Pacific, Woolward Royd Advertising.
For several years, prior
to relocating to Seattle, he held a board appointment with Gorbel, an
engineering company in New York, and influenced its market entry
strategy into China. Since the beginning of 2006 he has been a
consultant to SHIFF (Shanghai International Fashion Federation). In
mid-2006 he was invited by the First Minister of Scotland to become a
consultant in the GlobalScot network of support to Scottish companies
developing international market positions.
Contact: reidd@seattleu.edu
CEO China
Clinic